What's on our minds.

Apr15

ResearchKit: A Medical Research Revolution?

Research Kit Blog Image Sized

Ogilvy CommonHealth’s senior content strategist, Martha Walz, discusses if Apple’s ResearchKit will live up to its promise of turning the iPhone into a powerful tool for medical research.

Posted in adherence, Apps, behavior change, Design, Digital, Health & Wellness, Healthcare Communications, Strategy, Technology, Wearable Health Technology | Leave a comment
Apr14

SXSW 2015: Connected Health Is Here to Stay

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Ogilvy CommonHealth’s senior content strategist, Martha Walz, takes a look back at her time at SXSW Interactive 2015, and explains how the gathering of health data will push the development of a connected health environment.

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Apr10

Taking SXSW Back to the Healthcare Workplace

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Ogilvy DigitalHealth’s managing partner, Simon Stebbing, reflects on his time at SXSW Interactive 2015 and explains some overarching themes of the festival that will impact the healthcare industry.

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Apr8

An Observer’s View of the Cancer Wars

Cancer Word Cloud Blog

SCI Scientific Communications & Information’s Debra Joyce examines the 40+ year battle of cancer research and challenges in the oncology environment.

Posted in Culture, Efficacy, Health & Wellness, Healthcare Communications, Medicine, Pharmaceutical, Research | Tagged , | Leave a comment
Mar27

(In)Sanity Check

Blog Image Insanity2

Ogilvy CommonHealth Payer Marketing’s account executive, Samantha Emmerling, delivers her top 5 simple steps to workplace stress management.

Posted in advertising, agency life, career decisions, Health & Wellness, Work-life | Tagged | Leave a comment
Mar24

SXSW Interactive Journal: Day 5 Part 2

Nancy Harhut

Ogilvy CommonHealth’s chief technology officer, Matt Balogh, delivers his takeaways from this SXSW Interactive presentation about incorporating persuasive scientific principles into interactive marketing to influence healthcare and adherence.

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Mar17

SXSW Interactive Journal: Day 5 Part 1

The Imaging Center at UCSF

Ogilvy CommonHealth Worldwide’s Martha Walz explains her takeaways from the “How Video Games Are Disrupting Medicine and Education” presentation at SXSW Interactive. Check out how video games may be a therapeutic tool for rewiring the brain.

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Mar16

SXSW Interactive Journal: Day 4 Part 1

Alan Greene, Linda Avey, Sam De Brouwer, & Jessica Richman

Ogilvy CommonHealth’s Martha Walz delivers her takeaways about how open health data can lead to patient-centric care from today’s SXSW presentation: “Decoding Our Bodies: A New Era of Citizen Health”.

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Mar15

SXSW Interactive Journal: Day 3 Part 3

Mariya Yao taking the stage at SXSW 2015

Ogilvy CommonHealth’s Matt Balogh chronicles this SXSW presentation’s, Rapid Iteration on Mobile, strategies and frameworks that can make mobile technologies a successful venture.

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Mar15

SXSW Interactive Journal: Day 3 Part 2

Nelson Figueiredo, Martha Walz, Simon Stebbing, Kofi Annan, Alex Cho, & Dan Chichester

Ogilvy CommonHealth’s Martha Walz explains how hospitals can use gaming strategies to help engage healthcare professionals via the SXSW presentation, “Gaming the Hospital for High-Quality Patient Care”.

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